This is a fantastic infographic on the strategies of every successful business-to-business (B2B) online system. As we work with our customers, this is relatively close to our engagements’ overall look and feel.
Einfaldlega gera B2B markaðssetning á netinu ætlar ekki að hámarka árangur og vefsíðan þín mun ekki bara búa til ný töfrabrögð vegna þess að það er til staðar og það lítur vel út. Þú þarft réttar aðferðir til að laða að gesti og umbreyta þeim til viðskiptavina. There ert a einhver fjöldi af hreyfanlegum hlutum með B2B online markaðssetning og leiða kynslóð program, svo við höfum hannað þetta infographic til að hjálpa þér að sjá íhluti og heildar ferli.
Tim Asimos, Circle Studio
One area that I believe could utilize some additional strategy is the Content Marketing arena. While it’s essential to provide answers, much more can be done to increase the overall trust and authority of the brand online. Try to look at your content dimensionally… what do prospects need help with? What do customers want? What’s your differentiation in the industry? How can your content help your employees? Your investors or potential investors?
Thought leadership interviews and articles in leading industry publications can build awareness and position the company as a leader in your industry. Reviews and social interaction can increase both visibility and trust of the brand throughout. Not just content on your site matters – it’s also distributed and promoted content on other sites where the audience you wish to reach is already established.
